Church Marketing?

A friend sent me the link to this video. It’s amazing the mindset we as a church have so many times in trying to reach the culture around us. So many times we just end up scaring people away. Now, on the other hand, Starbucks creates DEVOTED customers who keep coming back time after time after time to spend 5 bucks on a simple cup of coffee! What’s the difference? The whole marketing strategy. Starbucks serves coffee. Plain and simple, they do one thing and do it well. They create a culture around their product that MAKES people want to come back for more. As a church, do we do that? So many times, I think the answer is NO.

Watch the video and lets have some discussion….

What’d you think?

Josh

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~ by rhinorun on December 3, 2008.

One Response to “Church Marketing?”

  1. I just pooped in my Christian pants! I can’t believe they did this. What an awesome way to shine the spiritual mirror on the Church. PREACH ON BROTHA!!!

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